UX Rules! How Interactive 3-D Reality Systems Enhance Client Engagement

December 1, 2017

Stantec design technology experts Aubrey Tucker and Brendan Mullins are quoted in this SMPS Marketer magazine article

 

From the article:

User experience (UX) design is the next “new thing” in professional services. From marketing to projects, client-facing experiential-design thinking is changing the ways firms position, promote, sell, and deliver their services. Today, using advanced 3-D visualization technologies—drawing on more than two decades of some of Silicon Valley’s technology company best practices—the A/E/C industries are catching up fast, showing clients something they’ve never experienced before. 

©Marketer, The Journal of the Society for Marketing Professional Services, December 2017, smps.org

Previous Article
Four things you should know about automated design for substations using E3 software
Four things you should know about automated design for substations using E3 software

Automating certain design functions can greatly reduce time-consuming tasks and the cost of projects

Next Article
Project Fractal case studies presented at Autodesk University 2017
Project Fractal case studies presented at Autodesk University 2017

Stantec's Innovative Technology Development group presented research on massing using Dynamo in Autodesk's ...